This obsession that has well known brands to continuously introduce new products and race to be the first to get it out in the markets before others.
The first evidence of using makeup goes all the way back in history to ancient Egyptians around 4000 BC, and there are also some records of Greeks and Romans using it. In 1800’s, Queen Victoria publicly declared makeup as impolite. In the World War II era, though makeup was used casually in the west; it was still banned in Germany.
Geishas in Japan were very innovative when it became to the ingredients they used to mix their own makeup. For instance; they used crushed safflower petals to make lipstick, and they used wax for the makeup base and then added paste and powder to get the peculiar white color that characterized geishas.
Nowadays; the market is dominated by a few big names including but not limited to L’Oreal, Revlon, Christian Dior, Lancôme, Max Factor, Estee Lauder, Elizabeth Arden, Helena Rubinstein and many others.
The main purpose for wearing makeup is to make the wearer look more attractive, but when does it become too much?
There is a very fine line between attractive and quite the opposite, and what we are witnessing these days is the opposite. Some women turned wearing makeup into a task that takes more than it should from their daily routine, so they wear it in the morning adding a bit too much of everything, and then many times during the day, they have to fix it or powder their noses, add lipstick as if there is a need to do that and work a bit on the eye shadow, eye liner, mascara, blusher, etc.
I used to wear makeup on daily basis some years ago, and then I lost the passion for it, and it became normal that I start my day au naturel, without a touch of a brush here or a color there; it just makes me feel more free and at ease as I go through my tough long day.
Don’t get me wrong; I like a touch of makeup every now and then, or even light makeup everyday, but when it becomes an obsession on its own, to the extent that a woman literally cannot step out of the house without wearing makeup. Some take it to a more extreme level by wearing lenses to change the color of their eyes, and with dying the hair and the revolution of botox and collagen; I have to wonder if what we are seeing is true! I mean; who are these ladies and what do they really look like? Sometimes I feel that they themselves do not recognize themselves without makeup, and it had become their permanent loyal companion.
To me, makeup is a total yea until it becomes an obsession that turns people into unrecognizable creatures; then it becomes a complete nay all the way!
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